Feeding the Zombies Social Media

Did you know that searching on Google for Social site for zombies has 23 million hits.
Sadly, vampires only have 5.9 million and werewolves 3.1 million.
No point in looking up social sites for Monsters, that's Lady Gaga's domain. 

How the times have changed? Just imagine what Bela, Boris or Lon would think.

When did people start caring more about zombies?

Could it be it happened when people started realizing their world could very well be from The Matrix? Or maybe there is just something extraordinary about zombies?

Zombies are cool then, so what does that mean to social sites?

Let's look at this for a few minutes:

Zombies seem to always head to the um, food. They must all share a primal instinct to follow the  herd, perfect for social sites and the minions that follow them.

Zombies eat out, often, and they let everyone know about it, loudly. They must post to a dozen social sites at least. Have you seen how these, ah people, er things, congregate.

Zombies have no brains, that is why they seek yours and mine. Which works for social sites, they are consumers...not creators. Can't create without any brains now can you?

Zombies never sleep, although they evidently do get weak, just like us when they have not eaten for a while. Perfect for that all consuming, must know everything going on in the world attitude some people perform on social sites.

Zombies don't care about the new Apple device or Android or Google app, they are laser focused on what they want and need. Brains, food, blood, whatever it is, so you technology folks may miss out, but almost everything else has evidently millions of eyeballs sockets to feed advertising.

Zombies are very hard to kill, or so I am told, which means they keep coming back for more, half a torso, no arms, whatever it is, they never give up. Just like marketers.

The moral of the story is don't be a zombie, be creative, be a creator, not a consumer.

Happy Halloween to all you zombie hunters and social enthusiasts.

(sorry for the font color, thought it would be appropriate)

The Power of 30: It Takes 30 Days and 30 People

As part of being a Redbooks Thought Leader my first post for the IBM Social Business Insight blog is live today.

These posts which are posted to this site come from many different perspectives, not just mine. Posts are about becoming more social, internally or externally, leveraging the tools you have now or could have (IBM Solutions) but also guides that will hopefully help those in need of some help in just getting their heads around the Social space.

Here is just a snippet, please go read the rest at the IBM site.

Did you ever wonder how many man-hours and people it took for NASA to design the Apollo Lunar Orbit Rendezvous Module?

It took "more than one million man-hours of some 700 outstanding scientists, engineers, and researchers". (link)

In case you were wondering, "four thousand IBM employees, most of them from the company’s Federal Systems Division, built the computers and wrote many of the complex software programs that launched the Apollo missions and guided them safely to Earth." (Read more about IBM and the moon missions).

Why bring this up? Because not only did some of those efforts eventually trickle down to everyday systems, think about how much faster, one would hope, it could be done today. For example, SpaceX took 10 years to get to space properly and now they have the ability to return the US astronauts to space and the International Space Station.